US election merchandise sales offer insight on presidential winners
washington — As political scholars and pollsters try to predict the winner of the U.S. presidential election, some outsiders believe insight into the results can be found in a less conventional way — by looking at the sales of campaign merchandise. “It’s nine out of the last 11 elections. Our sales of the successful candidates’ [campaign merchandise] outpaced that of the candidates who lost in the elections,” Steve Ferber, co-owner of Lori Ferber Collectibles, told VOA Mandarin. “We found that pretty amazing — that there is a direct correlation between the items that are most popular of campaign items and themore
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